In his first article for Clio, Josh does a deep dive into law firm website content: what makes good content, how to create an effective content plan, and how to execute it.
The Content Agency: How The Content Agency helps you conquer your content challenges
For The Content Agency, Josh wrote a bottom-of-funnel piece about The Content Agency’s content marketing approach and how it helps small businesses develop content that’s right for them and their audience.
The Content Agency: How to get help with content marketing
For The Content Agency, Josh wrote about the different ways small, service-based businesses can get assistance when developing and executing content marketing strategies.
Closing Folders: Transforming Transactions: An Introduction to Legal Transaction Management Software
For Closing Folders, Josh wrote an article covering the history of legal transaction management software, and the founding of Closing Folders. This article appeared in the International Legal Technology Association’s April 2020 publication on Tech Solutions.
The Content Agency: Why small businesses struggle to produce great content
Most of The Content Agency and Glance Marketing’s clients are small, service-based businesses. Josh wrote about why these businesses lag behind in their content marketing efforts.
The Content Agency: Does Content Marketing Still Matter?
For The Content Agency — a new venture by the marketers at Glance — Josh wrote about whether or not content marketing as we know it is still relevant.
FreshBooks: How to Scale Your Business
For FreshBooks Select, Josh wrote an e-book covering the important things business owners need to focus on as they scale up, including creating (and adapting) their business plan, securing funding, and managing their resources.
Note: This is a gated asset. Contact me if you’d like to view the PDF.
FreshBooks: Is Outsourcing Work Right for Your Growing Business?
Josh wrote a blog for FreshBooks Select about outsourcing: the types of roles you can outsource, the different resources available for outsourcing and when it makes sense to outsource versus hiring full or part-time employees.
FreshBooks: Accepting Online Payments Will Help You Scale Faster, Smarter
For FreshBooks Select, Josh wrote about the importance of accepting online payments, and how they help businesses grow. The article also covers how to use FreshBooks to accept online payments.
FreshBooks: How Time Tracking Can Kickstart Your Business Growth
Josh wrote a blog for FreshBooks Select outlining the value of time tracking, and how it helps business owners learn how to better scope and estimate work. It also includes tips to bust the myths of time-tracking to skeptical employees.